The absence of a single platform that allows me to manage multiple profiles, search for jobs, build a strong professional network, and receive valuable advice on career progression, has been a considerable challenge.
User Problem
As a UX Manager eagerly seeking new opportunities, I bring a versatile skill set to the table. With my background, I'm equipped to excel as a Designer, UX Project Manager, or even fulfill the role of a UX Manager.
However, the challenge lies in creating distinct profiles for each role I can fulfill and managing them with unique login credentials.
This sparked a new product concept in my mind – ‘A unified platform that empowers users to effortlessly manage multiple profiles, seamlessly search for jobs, cultivate a robust professional network, and gain invaluable advice on career progression’.
And now, let me share the journey of crafting this product concept, intertwining both strategic product thinking and design principles.
Solution
Strategic Product Thinking
1. Build Value Proposition
Circle: The ultimate platform for professionals to showcase their strengths and skills, connect with employers, and collaborate with peers. Craft a standout digital profile for today's job market and gain valuable insights to optimize applications and secure your dream job.
2. Analyze Competition
Major competitor: ‘LinkedIn’ followed by ‘Fishbowl’ and ‘Polywork’
3. Create User Segmentation
4. Scope MVP
Simple Sign-Up/Sign-In process
Assistance in creating a digital profile/upload a resume to create profile
Build resume Q&A process
Showing the missing skills, Download profile/resume
Help candidates identify the gaps before they apply for a job
Taking the consent to apply on behalf for the future jobs
5. Create User Persona
Design Thinking
6. Empathy Mapping
7. Create User Flow
8. Create Design Library
Incorporating Web Content Accessibility Guidelines (WCAG) 2.1 on color and contrast requirements, ensures a consistent, accessible experience across the supported themes.
Color Guidelines
9. Create High Fidelity Screens
New User Journey
The platform offers enhanced career tools including 'Salary Projection', 'Tailored Career Path Suggestions', and 'Customized Certification Recommendations', all designed to elevate the user's profile for increased visibility and competitiveness in the job market.
The platform empowers users to craft and manage diverse profiles, enabling them to explore job opportunities, forge a robust professional network, and seamlessly align their career aspirations with each unique profile.
